Pay Per Click & Affiliate Marketing » PPC

How to succeed on Google with your Adwords Ads

Christoph — Wed, 06 Jan 2010 20:38:41 +0000

Heard about a Google slap or Google Adwords accounts being closed and users banned? The going is definitely getting a little tougher these days. Many smaller Adwords advertisers have difficulties staying up to date. They do not necessarily have the skills and the experience to respond properly to a Google slap. So, what do you need to succeed on Google Adwords?

-          Get your website indexed
-          Provide a great customer experience
-          Provide great and unique content
-          Have your ad match the landing page
-          Have the product that you are advertising correctly on your landing page
-          Ad keywords should be on your landing page (I personally would recommend not to use dynamic keyword insertion)
-          No cloaking, everything needs to be white hat
-          Add value so that your website is a win situation for the consumer before sending her off to the merchant

- Don’t do something that would embarrass you if it would make the front page of tomorrow’s newspaper

You will also need to look at your Google Adwords account. Structure it properly. Use no more than 5 keywords per ad group as otherwise your quality score will suffer. Sometimes it is necessary to have a single keyword per ad group in place. Over-bid in the beginning and once your quality score gets better you can start lowering your bids.

Sure, you can make a lot of money with questionable products, but if you are building a business for the long-term, promote products you can recommend to friends and family without feeling bad and shady afterwards. Google thinks the same way in regards how business is being done. Those users that had their accounts disabled often ran campaigns for shady products (rebill’s, Goverment Grants, etc.).

PPC Coach $1 Trial

Christoph — Wed, 30 Dec 2009 20:33:50 +0000

If you have seen my postings about PPC Coach, you know that this is one of the few PPC training programs that seem to deliver. Of course it always requires that you are determined to make it work and put in effort, work, and a little money. PPC Coach has helped me to increase my PPC earnings – just read through the blog to find out more.

Currently if you sign up for PPC Coach you can do so with pretty much no risk. The PPC Coach is offering a $1 trial – yes ONE DOLLAR 14 day trial. That is as cheap as it can get in my opinion. You get full access as if you would pay full price per month. Of course this limits you to the Month 1 training, but if you are new to PPC Marketing, that is much more than what most people can handle.

So, if you got a dollar to spare – sign up with PPC Coach and take the program for a spin. You have 14 days before paying full price per month.

Join PPC Coach for just $1.00 NOW before this offer expires

PPC Tip: Holiday Call to Action

Christoph — Fri, 20 Nov 2009 04:12:48 +0000

Short posting about how increase your PPC results during the holiday season. Improve your Call to Action Statements. Your Holiday Call to action statements should be strong, direct and extremely specific:

- Buy Today and Save 20%
- Subscribe to Receive a FREE Gift
- Order now for Free Holiday Shipping
- Register and Get 20% off your Order
- Santa Savings of %10. Sign up now.

You get the idea. Now get those holiday PPC Campaigns going.

Want to learn PPC? Sign up for PPC Coach.

Pay Per Click Formula is Very Weak and not worth the Money

Christoph — Fri, 13 Nov 2009 04:39:38 +0000

If you are in the market for a PPC training program (Pay Per Click) and you are considering the Pay Per Click Formula training, I would hold off. I did sign up for it and paid for it and it is really at the lower end of my expectations. If you are total newbie, maybe this is for you but I think it is definitely overpriced. There is not really anything that the more experienced marketer does not know already or can find for free on the Internet. Their forums are fairly outdated and it seems like Gauher has not made many updates to address the Google crackdown on affiliates that happened over summer.

I just received an email that Gauher Chaudry (on my special guru email address account where all those list emails come in) is re-opening the Pay Per Click Formula program after removing “duplicate orders” from the system. For me that sounds pretty lame – who would place duplicate orders for a product that costs way above $1,000 to begin with?! I think customers are like me and used the money back guarantee after discovering how weak this product is. So, my recommendation – do not buy Pay Per Click Formula.

If you are serious about PPC marketing and want at least some basic trainin and mentoring – try PPC Coach. Some information in their forums is definitely outdated. However, the PPC Coach has added new content and the user forums really have some good information to offer.

If you are really serious about learning Pay Per Click marketing and have some money to spend, then you need to go to PPC Summit. It is a 2 day event in different cities. I attended the one in Los Angeles and this is the best ppc training out there + it comes with real networking opportunities, too. With hotel and flight this is costing you roughly $2,000 but it puts all other training courses to shame.

PPC Coach New PPC Method of how to make money via PPC

Christoph — Mon, 14 Sep 2009 18:13:40 +0000

I cannot go into too much detail due to the ToS of PPC Coach, but the PPC Coach has just released another PPC course or tutorial to make money via PPC marketing. This is another month #3 – meaning you will gain access to this new method with your 3rd month of being a member at PPC Coach.

PPC Coach is a PPC training or PPC mentoring provider. It is forums based and each month you will gain access to additional classes that teach you a certain method of how to make money via PPC marketing. I am a member since August 2008 and have yet to regret that I am paying for this excellent PPC training. Check it out.

By the way – I am still using SpeedPPC for building most of my PPC campaigns.